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Privacy Policy

Last updated: May 17, 2026

1. Who We Are

AI Tool Review ("we", "us", "our") operates the website at aitoolreview.com. We provide a directory of AI tools to help users discover and compare AI solutions.

2. Information We Collect

2.1 Information You Provide

We may collect information you voluntarily provide, such as:

• Email address (if you subscribe to updates)
• Feedback or messages you send us

2.2 Information Collected Automatically

When you visit our site, we and our advertising partners automatically collect:

• Device information: Browser type, operating system, screen resolution, device identifiers
• Usage data: Pages visited, time spent, referral source, click patterns
• IP address: Used for approximate location (country/region level) and security
• Advertising data: Ad interactions, conversion data, and browsing activity across sites (for personalized ads)

3. How We Use Your Information

We use collected information to:

• Improve our website and user experience
• Understand which tools and categories are most popular
• Display personalized advertisements based on your interests
• Measure ad performance and effectiveness
• Respond to your inquiries
• Protect against fraud and abuse

4. Cookies and Tracking Technologies

We use cookies and similar technologies. Here's what we use:

Service	Purpose	Type
Google Analytics	Understand site traffic and user behavior	Analytics
Google AdSense	Display personalized advertisements	Advertising
Google Advertising Cookies	Track ad interactions, measure conversions, show relevant ads	Targeting
DoubleClick	Ad serving and frequency capping	Advertising

4.1 Google Analytics

We use Google Analytics to understand how visitors use our site. Google Analytics collects:

• Pages you visit and time spent
• Your approximate location (country/city)
• Device and browser information
• How you found our site

Google Analytics uses cookies to distinguish users. You can opt out by installing the Google Analytics Opt-out Browser Add-on.

4.2 Google AdSense (Personalized Ads)

We display advertisements through Google AdSense. Google uses cookies and similar technologies to show you ads based on:

• Your browsing history on this site and other websites
• Your interests and demographics
• Content you've interacted with
• Your approximate location

4.3 Opting Out of Personalized Ads

You have several options to control personalized advertising:

• Google Ad Settings: Manage your ad preferences
• NAI Opt-out: Network Advertising Initiative opt-out
• DAA Opt-out: Digital Advertising Alliance opt-out
• Your browser: Enable "Do Not Track" or block third-party cookies

If you opt out, you'll still see ads, but they won't be personalized to your interests.

Learn more: How Google uses information from sites that use our services

4.4 Managing Cookies

You can control cookies through your browser settings:

• Chrome
• Firefox
• Safari
• Edge

5. Data Sharing

We may share information with:

• Advertising partners: Google AdSense and its partners to display relevant ads. This may include your browsing activity, device information, and ad interactions.
• Analytics providers: Google Analytics to understand site usage
• Legal requirements: If required by law or to protect our rights
• Business transfers: In case of merger or acquisition (with notice)

Note: Under California law (CCPA), sharing data with advertising partners for targeted advertising may be considered a "sale." You can opt out using the links in section 4.3 above.

6. Your Rights

Depending on your location, you may have the right to:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your data
• Opt-out: Opt out of personalized advertising and analytics tracking
• Withdraw consent: Withdraw consent for data processing at any time
• Portability: Receive your data in a portable format

To exercise these rights, contact us at [email protected].

6.1 For California Residents (CCPA)

Under the California Consumer Privacy Act, you have the right to:

• Know what personal information we collect
• Request deletion of your personal information
• Opt-out of the sale of personal information (we don't sell your data)
• Non-discrimination for exercising your rights

6.2 For EU/UK Residents (GDPR)

Under GDPR, we process your data based on:

• Consent: For personalized advertising (you can withdraw consent via our cookie banner or ad opt-out links)
• Legitimate interest: For analytics and site improvement
• Consent: For optional features like newsletters

You have the right to withdraw consent at any time. You may also lodge a complaint with your local data protection authority.

7. Data Retention

We retain data for as long as necessary to provide our services:

• Analytics data: 26 months (Google Analytics default)
• Advertising data: Managed by Google according to their privacy policy
• Contact information: Until you request deletion

8. Security

We implement reasonable security measures to protect your information, including:

• HTTPS encryption for all connections
• Regular security updates
• Limited access to personal data

However, no method of transmission over the Internet is 100% secure.

9. Children's Privacy

Our site is not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have collected such information, please contact us.

10. Third-Party Links

Our site contains links to AI tools and external websites. We are not responsible for the privacy practices of these third-party sites. Please review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on our site. Your continued use after changes constitutes acceptance.

12. Contact Us

If you have questions about this Privacy Policy, contact us at:

• Email: [email protected]

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